通过澳大利亚悉尼大学传媒实践硕士的学习,学生到新闻媒介广告部门、广告公司、市场调查及信息咨询行业以及企事业单位从事广告经营管理、广告策划创意和设计制作、市场营销策划及市场调查分析工作。
悉尼大学媒体实践专业课程
必修课程
News Writing
Dealing with the Media
Legal Ethical Issues in Media Practice
International Media Practice
选修课程(选择7门课程)
Mobile Media and Games
Asian Popular Culture
Media Industries in East Asia
Cultural Policy
Cross-Cultural Communication
Media Discourse
Literary Journalism: History and Theory
Strategy Selection in Corporate PR
PR Management and Conflict Resolution
Financial and Investor Communication
Political Public Relations
Public Opinion, Policy and Public Sphere
Making Magazines
Writing Features: Narrative Journalism
Health Communication
Broadcast Journalism
online Journalism
Organisational Communication
Chinese Media Studies in Global Contexts
Advanced Media Project
Open to Masters‘ students only
Social Marketing
Social Media Communication
Conflict-Resolving Media
Gender, Media and Consumer Societies
Academic English for Postgraduates
Critical Thinking Persuasive Writing
高级课程(选择1门)
Dissertation Part 1
Dissertation Part 2
Media and Communication Internship
Professional Practice
悉尼大学传媒实践硕士入学条件
学术要求:
1.澳大利亚学士学位,最低平均分65,或同等学历。
2.或传媒实践研究生证书或研究生文凭,或同等学历。
985、211院校平均分不低于75分,其他院校平均分不低于80分。
语言要求:
雅思不低于7分,单项不低于6.0;托福不低于100,阅读、听力与口语不低于22,写作不低于23.